Medical Home Campaign Development
The Foundation's Medical Home Campaign actively promotes
the importance of establishing consistent preventative,
chronic and acute health care for children. The program
works to educate the public on the importance of identifying
a single, consistent source of medical care for children,
whether it is a clinic, primary care physician or urgent
care center.
Background
- A Medical Home is the one place you take your
child for all of their health needs
- Oftentimes, children are not consistently taken
to the same source for medical care, and as a result
do not receive consistent care from medical providers
- Repeatedly visiting the same providers helps ensure
that staff members are familiar with the child, their
health and their medical history
- Establishing a relationship with a Medical Home
also helps eliminate unnecessary visits to hospital
emergency departments
Goals
- Increase awareness of the importance of establishing
a Medical Home
- Decrease the number of unnecessary emergency room
visits by providing highly informative educational
materials detailing common child health problems
Audiences
- Expectant parents, parents, and grandparents of
young children
- Social service representatives, community groups,
and medical professionals interacting with, and providing
information to, parents and their children
- Education professionals who interact with parents
and their children
Campaign Activities
- The foundation of the Medical Home program is the
development and distribution of bilingual (English
and Spanish) educational materials. An introductory
brochure outlines the importance of establishing
a Medical Home and a series of informative bookmarks
address common child health ailments, including instructions
on treatment and emergency room use.
- Materials are distributed free of charge via the
Foundation Web site, mass-mailings, through professional
exhibiting and conference opportunities and in response
to catalog orders
Click here to
view available materials and to obtain information
on ordering.
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