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Our history

Overview

The North Carolina Healthy Start Foundation was established in 1990 with a five year, $5 million pledge from Glaxo, Inc. for the purpose of providing leadership in the state's effort to reduce North Carolina's unacceptably high infant mortality rate. The Foundation coordinated the Governor's Commission on Reduction of Infant Mortality, also created that same year, in response to North Carolina's designation as the state with the highest infant mortality rate in the country.

Since its inception, the Foundation has grown into a nationally recognized, private, nonprofit organization dedicated to reducing infant death and illness and to improving the health of women and young children in North Carolina. Over the last 15 years, the Foundation has been instrumental in the state's 35% reduction in infant mortality rates; through widespread outreach strategies and policy initiatives, the Foundation has brought about fundamental change in the state's effort to reduce infant death.

Public Education Initiatives

Over the last decade, the Foundation has been recognized three times by the National Healthy Mothers Healthy Babies Coalition for coordinating the best sustained public information campaigns in the country. All of the Foundation's six highly visible and successful public education campaigns focus on improving the health of women, babies and children. Topics range from women's health (pre-pregnancy), pregnancy, reduction of the risk of Sudden Infant Death Syndrome (SIDS), children's health insurance and creating a "medical home" for children. Efforts are also focused to reach African American and American Indian populations, groups at high risk for low birthweight and premature babies -- the single greatest cause of infant death in the state.

Community Grants Program

Through the Foundation's Community Grants Program (1990-95 and 1997-02), $4 million of much needed funding was awarded to 269 public and private agencies serving nearly all of the state's 100 counties. Preference for the funding was given to geographic areas with high infant death rates or high numbers, model infant mortality reduction programs, and existing programs that focused on the major strategies known to reduce infant death and illness, such as smoking cessation, improving access to prenatal care and reduction of infections.

Partnerships

From the outset, the Foundation has maintained unique public/private partnerships, developing strong relationships with state government agencies, coordinating its work with existing statewide organizations, and soliciting input from local and statewide coalitions.

As a founding, and currently active, member of the North Carolina Folic Acid Council, the Foundation promotes the importance of women taking a daily multivitamin with folic acid to prevent some birth defects. In addition, the Foundation has spent the past 15 years working in conjunction with the N.C. Department of Health and Human Services to promote the NC Family Health Resource Line (1-800-367-2229 / 1-800- FOR-BABY) -- the state's only bilingual telephone information and referral service about women's health, pregnancy and raising healthy children.

This combination of collaborative partnerships, award-winning public education campaigns, a successful grant program and role as advisor to government agencies and other nonprofit organizations has been instrumental to the Foundation's success. However, much work still needs to be done. A statewide Summit on Low Birthweight and Prematurity, convened by the Foundation in 2003, culminated in the dissemination of an Infant Mortality report in 2004 and concluded that infant mortality in North Carolina remains a major public health problem.

Today, the Foundation continues its work to significantly reduce infant death and illness in North Carolina. This includes expanding and solidifying new partnerships, enhancing media involvement, increasing public awareness and reaching out to the state's increasing Latino population. All these activities, taken together, will further the Foundation's efforts to improve the health of mothers and save the lives of babies across the state.

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Last updated: November 2007

 
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