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Title:

Prematurity and Low Birthweight
"African American Baby Facts "

Program/Campaign:

 Listen Up - First Steps for Helping Babies

Version/Time/Date:

 Radio PSA #6/:30/na

Producer:

 WNCU 90.7 FM



Scene

Video
Audio
Story Board
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(Lullaby playing softly in the background)

Male Narrator: African American babies in North Carolina are two times more likely than white babies to die before their first birth day.

Male Narrator: Prematurity and low birthweight are the leading causes of death among African American babies in North Carolina.

Male Narrator: You can learn how to prevent preterm birth and low birthweight in the African American community.

Female Announcer: For more information, call 1-800-FOR-BABY. That's 1-800-367-2229.

This healthy baby message is brought to you by the North Carolina Healthy Start Foundation.

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