More Campaign Tools

Covering Kids & Families Materials

Covering Kids & Families is a national outreach effort funded by the Robert Wood Johnson Foundation to promote children's enrollment in their states' CHIP programs.

• Catalog of free CK&F materials
• Back-to-School toolkit
• Faith-based outreach toolkit
• Business Community outreach toolkit
• Business Outreach Guide
• American Indian families outreach toolkit
• Latino families outreach toolkit
• Public Service Announcements and Advertisements
• Covering Kids & Families Message Strategy Kit

Insure Kids Now

Insure Kids Now is a national effort funded by the federal Department of Health and Human Services to promote children's enrollment in their states' CHIP programs.

Insure Kids Now

Latino Materials

Visit Latino Materials for Spanish and bilingual materials!

Health Literacy info

The Center for Health Care Strategies, Inc. (CHCS) is a non-profit foundation that "works with state officials, health plan leaders, and consumer organizations across the country to improve health services for low-income families and for people with severe illnesses and disabilities whose needs cross over from the routine to the highly specialized." Among their publications are the following:

• Health Literacy Fact Sheets
  Series of nine fact sheets created for those who are designing patient education materials for consumers with low health literacy skills.
• Strategies to Assist Low-Literate Health Care Consumers
  Fact sheet for providers who are designing materials for consumers. Providers can create a "shame-free" environment where low-literate patients can seek help without feeling stigmatized
• Medicaid Managed Care: Outreach and Enrollment for Special Populations
  This Resource Paper presents examples of selected states' approaches and “lessons learned” related to outreach, orientation, and enrollment of special populations in Medicaid managed care programs.